Join the Conversation - Iowa Blog Workshop

Talking recently with someone about beginning a business blog, the response was a cool, "We want to be so busy we won't have time to blog."  Huh?

I wonder who they will be doing business with. Well, I don't really wonder. The answer is simple: Customers. But blogging is a conversational medium more than anything else. And blogging allows you to have a conversation with your customers (and it can save time).

I'm not saying every business should blog. Some shouldn't (detail in another post perhaps). But don't let your crutch for not blogging be because you're busy (aren't we all?) because cutting to the chase quick, you're saying you don't have time to talk with your customer base.

To learn more about blogging, the conversations, and how to engage in them (and if you're in Iowa), join us tomorrow for a four-hour workshop on Business Blogging. There's a handful of seats remaining.